Indian feed Industry
Poultry compound feed consumption growing at 7-8% but layer segment remains under penetrated Approximately 90% of the broiler industry uses compound feed rations which translates into total consumption of 9.4 million tonnes against the required 10.4 million tonnes Integrators have brought feed based efficiencies and rationalisation to the industry The shorter cycle of broiler rearing also encourages individual farmers to stick to compound rations Stand alone broiler feed production will be challenging business in long run integration provides feed miller an alternative channel to distribute and market their feed. This could drive many feed millers to opt integration as strategy but with varying degree Some of the companies like SKM feed which is right into integrators belt have focus on the regions which does not have feed mill like Kerala. • Another stand alone feed miller belt is North India and Eastern India • Mill size is shifting towards 20 tonne/hr, in past 5 mt/hr was
